Logo KIYANZAKIYANZALight your future
Features

Everything to run
your marketing
campaigns

From planning to analysis, KIYANZA helps you make better decisions and optimise your performance.

A smiling marketing professional, laptop in hand, ready to run her campaigns with KIYANZA
01 · Campaign creation

Create your campaignswith precision

Set your goals, budget, audience and channels before you launch your campaign.

  • Marketing goal setting
  • Budget management by channel
  • Audience targeting
  • Distribution channel selection
  • Campaign planning and scheduling
Explore planning

New campaign

Goal

Conversions

Budget

500,000 FCFA/ campaign

Target audience

Ages 25 – 45 · Cameroon

Distribution channels

Facebook AdsWhatsApp Ads

Period

15 Jan – 28 Jan 202514 days
Continue

AI scenario simulation

Budget: 500,000 FCFA

Scenario A

245%

Estimated ROI

200,000 FCFA

ROAS 4.2x

Scenario B

AI pick

318%

Estimated ROI

350,000 FCFA

ROAS 5.8x

Scenario C

272%

Estimated ROI

275,000 FCFA

ROAS 4.9x
02 · AI scenarios

Test your strategiesbefore you invest

Simulate different marketing scenarios with artificial intelligence to choose the best strategy.

  • Real-time multi-scenario simulation
  • Potential analysis for each scenario
  • Automatic best-scenario recommendation
  • Budget vs. estimated performance comparison
  • Automatic adjustments by channel
Explore AI scenarios
03 · Campaign management

Centralise all your campaigns

Find all your campaigns in one place and track their status, budget and performance.

CampaignStatusChannelsBudgetROIActions

Orange Money promo

Campaign

Running500,000 FCFA+38%

Special sale

Campaign

Scheduled75,000 FCFA+23%

Product launch

Campaign

Running70,000 FCFA+27%

Customer loyalty

Campaign

Completed50,000 FCFA+18%

4 campaigns · Updated 2 min ago

See all campaigns →
04 · Monitoring

Track your campaignsin real time

Visualise your performance and instantly spot problems or opportunities.

  • Real-time dashboard
  • Automatic threshold notifications
  • Simultaneous multi-campaign tracking
  • Standardised ROAS, CPC and CPA metrics
  • History and period comparison
Discover monitoring

Real-time monitoring

Live · 12–18 May 2025

Last 7 days

124,400

Impressions

+18%

9,240

Clicks

+12%

1,384

Conversions

+22%

89,000F

Spend

+8%

5.8x

ROAS

+15%

Automatic alerts

CPC above threshold on Facebook

2h ago

Conversion rate up: +4.2%

4h ago

05 · AI recommendations

Turn your datainto decisions

KIYANZA analyses your performance and suggests concrete recommendations to improve your results.

  • Automatic performance analysis
  • One-click actionable recommendations
  • Impact estimate before you apply
  • Action prioritisation and scheduling

💡 KIYANZA AI generates 3 to 5 recommendations a week on average, tailored to your industry and goals.

Discover recommendations
✦

AI recommendation

High priority · 87% confidence

New

Reallocate 20% of your Facebook Ads budget to WhatsApp to improve your overall performance.

Based on your last 30 days of data, WhatsApp delivers 2x more conversions at the same cost.

-18.5%

Estimated CPC

87%

Success probability

3–5d

Time to results

✓ Apply this recommendationSee the analysis details →

Campaign report

Orange Money promo · May 2025

+24%PDF ↓

124,400

Impressions

1,384

Conversions

4.5%

Conv. rate

85,000F

Budget spent

5.8x

ROAS

85 FCFA

CPA

06 · Reports

Understand your resultsin seconds

Turn your campaign data into clear, actionable reports that are ready to share.

  • Visual summary of key metrics
  • PDF export and direct sharing
  • Custom reports for each campaign
  • Multi-period comparison
  • Google Sheets and Excel integration
See a sample report
How does it work?

One journey to run
your campaigns

A simple, integrated flow, from setup to the final report.

Create

Simulate

Launch

Monitor

Optimise

Export

Get started today

Ready to run your next campaign differently?

Join KIYANZA and turn your ideas into concrete results. Free to get started.

Cancel anytimeSupport included